The golden arches are getting a significant makeover in 2025. McDonald’s has announced extensive changes across its operations, from menu innovations to sustainability initiatives. With plans to reach 50,000 restaurants globally by 2027, the fast-food giant is embarking on its most ambitious transformation yet.
New McValue platform transforms affordable dining
Starting January 7, 2025, McDonald’s is revolutionizing its value offerings with the introduction of the McValue platform. The cornerstone of this initiative is the permanent $5 Meal Deal, which includes a choice of McChicken or McDouble, small fries, 4-piece Chicken McNuggets, and a small drink.
Adding more bang for your buck, the new “Buy One, Add One” promotion allows customers to add an extra item for just $1 after purchasing a regular-priced menu item. This innovative pricing strategy demonstrates McDonald’s commitment to maintaining competitive prices while offering more choices to customers.
Bigger burgers and returning favorites shake up menu
The Big Arch Burger might be making its way to U.S. menus, featuring two quarter-pound beef patties, three cheese slices, crispy onions, and a new tangy sauce. This super-sized creation is currently being tested in international markets with promising results.
In response to years of customer requests, the Snack Wrap is returning to menus in 2025. McDonald’s USA president Joe Erlinger confirmed this comeback, acknowledging the item’s dedicated following since its discontinuation in 2016.
Sweet partnerships and dessert improvements ahead
Krispy Kreme doughnuts will be available at 5,000 McDonald’s locations by the end of 2025, with plans to expand to 6,000 more restaurants the following year. This partnership marks a significant expansion of McDonald’s breakfast and dessert offerings.
Speaking of desserts, the notorious ice cream machine issues may finally be resolved. Thanks to new regulations, franchises can now use third-party repair services, potentially ending the long-standing joke about broken McFlurry machines.
Sustainable practices reshape operations worldwide
By the end of 2025, all McDonald’s packaging and utensils will be made from renewable resources. This initiative includes everything from burger wrappers to drink cups, demonstrating the company’s commitment to environmental responsibility.
The sustainability push extends to Happy Meals, with toys now being manufactured from renewable, recycled, and certified materials. UK locations will also receive new uniforms made from recycled materials, setting a precedent for sustainable practices across the company.
Massive global expansion plans take shape
McDonald’s ambitious growth strategy includes adding 900 new locations in the US and 1,900 restaurants across the UK, Canada, Australia, and Germany. This expansion is part of the company’s goal to operate 50,000 restaurants globally by 2027, marking the fastest growth period in McDonald’s history.
What if every neighborhood had a McDonald’s within walking distance? This vision might become reality in many urban areas as the company focuses on strategic location planning and digital integration for these new restaurants.
These transformative changes signal McDonald’s evolution into a more modern, sustainable, and customer-focused restaurant chain. From menu innovations to environmental initiatives, 2025 represents a pivotal year in the company’s storied history. As these changes roll out, customers can expect a refreshed dining experience that maintains the familiar taste they love while embracing the future of fast food.
