Free samples at Costco have long been more than just a perk—they’re an institution that defines the warehouse shopping experience. But significant changes are reshaping this beloved tradition in 2024. From unlimited portions to robotic innovations, here’s what’s really happening behind those sample stations.
Behind the scenes of sample distribution
Many shoppers assume sample distributors are Costco employees, but they actually work for Club Demonstration Services (CDS), a separate company that’s been partnering with Costco since 1988. Starting with just 16 locations in the western United States, CDS now operates in over 550 Costco stores across 12 countries.
These CDS workers maintain strict hygiene protocols that might surprise you. They change their gloves every five minutes and immediately discard any product they touch with their hands. All equipment undergoes thorough sanitization between demonstrations, ensuring food safety standards exceed expectations.
When to find the most generous sample selections
Contrary to popular belief, weekends aren’t always the optimal time for sample hunting. While Saturday and Sunday between 1-2 PM offer the widest variety, these peak hours often mean long lines and picked-over stations. What if you visited during off-peak hours instead?
Mondays and Tuesdays present an overlooked opportunity for sample enthusiasts. With shorter lines and more attentive staff, these quieter shopping days often result in a more relaxed sampling experience. Plus, there’s no official limit on how many samples you can try—a fact that surprises many first-time visitors.
The shift toward automated sample stations
A significant transformation is underway at Costco’s sample stations. New self-service kiosks are gradually replacing traditional human-hosted stations. These automated units, designed as tall storage vaults with multiple dispensing points, represent a response to ongoing labor challenges in the retail sector.
This shift brings both advantages and concerns. While the new system may increase efficiency, some members worry about losing the personal touch that made Costco’s sample program special. The automated stations will likely focus more on packaged snacks rather than the hot, freshly prepared items shoppers have come to expect.
Products selected for sampling programs
The selection process for sampled items isn’t random. Products often appear at sample stations as part of agreements between manufacturers and Costco. Sometimes, items with slower sales or excess inventory receive special attention through the sampling program, introducing shoppers to products they might otherwise overlook.
For children hoping to try samples, there’s an important rule to note: parental supervision is required. This policy exists to prevent potential allergic reactions and ensure safe sampling for young shoppers.
As warehouse clubs evolve and adapt to changing retail landscapes, Costco’s sample program continues to transform. While the future may bring more automation and fewer personal interactions, the fundamental appeal of discovering new products through sampling remains unchanged. These small bites of potential purchases have become an essential part of the Costco experience, whether served by a friendly face or dispensed by a modern machine.
